What is the trending trend to evolve with time? It is rightly said, “Change is the only constant”. Hence web design trends are constantly changing and evolving with time. Web designs for eCommerce sites are set in such a way that they extract more clients and study deeply about the client pattern and online shopping habits. It has become easy for people to get their needs fulfilled on their fingertips. Every business should invest in making its business digital which can cater to the right target audience. Due to massive digitalization, eCommerce sites have to be competent enough to sustain.
The latest eCommerce development has lead edge technology like the latest GUI, chatbots, micro-interactions, web animations, and a strong security system. Web designers really need to put in a lot of effort to make good shopping experience for the clients in this competitive world. Statistics show that global sales are expected to cross $3.9 trillion USD in 2020. There are a lot of eCommerce web design companies in Delhi which have set a trend for others to follow. What we all want to know is the latest trends, be it in any aspect.
Every year we see new trends being showcased. The eCommerce website is designed in a very interactive way. The static images are outdated. Animations, dynamic pictures, GIFS are new trendsetters. As an eCommerce web designer, our main goal should be to drag the user’s attention towards some good style buttons, animated loading options, and much more. Ecommerce websites tend to have more interactive elements these days.
We can also see more of:
Cinemograph, images with small and repeating animations, they are a more subtle form of GIFS.
Video is also one of the most powerful tools in the world full of YouTube and Instagram lovers. According to a survey, people are more inclined towards watching videos and creating a great impact on the viewer’s mind, which is more beneficial for people who are practicing video as a part of their eCommerce website. You can promote any product by adding an interactive full-screen video on your website. You can connect to your customer by telling them the real story about your brand. It adds to the sentimental value of the client. Your story can bring connection, credibility, and trust from the consumers.
“There is no greater power on this earth than a story”. A good story can always add some light into darkness, it can add life to a lifeless brand. It is important to highlight the beginning of your brand. Your passion would reap good fruits for the product you want to sell. The solution to the client’s problem should be your goal.
Every individual is more comfortable to use mobile phones for each and everything. As technology is evolving so are the choices of the people. Customers are happy to shop for things at their fingertips. Hence for the eCommerce web development , our designer focuses on designing web pages for mobiles also. A huge percentage of people are inclined towards using phones/tablets/IPADS for shopping. The main focus is being shifted to gain more profits. The results were very evident that designers focused on making eCommerce websites for mobiles first and the same was being adapted on a large screen. Even if people like to shop using their desktops, they find mobile features more interactive.
Micro-interactions are a series of events that are present all over your device and in a lot of mobile applications. The main purpose is to create an engaging and welcoming moment for a person making it easier for a user to interact with your website or application. More eCommerce websites are designing and updating their website with micro-interactions. Micro-interactions would help the retailer to reward its client on the basis of reviewing a product, adding a product to a shopping cart, or subscription to the newsletter. It is basically used to engage users and create habit loops. Micro-interactions turn out to be a powerful trendsetter.
With Google voice search and Siri in Apple, people have shown great interest in the voice search features. Many eCommerce websites are making a unique and easy way for clients to search and explore products and information. Adding a voice search would not only be time-saving but also easy for the user to search for their desired product without entering into a long list of items. It would definitely shoot up the sales due to ease of choice for customers. This latest feature shopping feature should be incorporated for a great shopping experience.
A chatbot is basically an artificial intelligence software that helps in a conversation with a use/customer in a normal language through the application, message application, website, etc. This feature is helpful not only for answering a query but also offering discount codes, helping in customer’s decision making, delivery options, etc.
Striking colors for a website are in fashion. People tend to love the eye-catchy websites with bold colors and a colorful homepage. Bright colors are a sign of positivity. Colors help in connecting with customers., conveying messages, and bringing positivity in shopping.
The eCommerce websites are adopting grids as they turn out to be a very effective form of design. They utilize space effectively. They are easy to navigate. It creates a good user interface and improves the website overall. “A picture speaks for itself ” Applying this logic to your website would bring great profits. It would definitely be a win-win situation. It would make your website attractive. Original, high quality of pictures should be used to do justice to your brand. This helps a shopper to understand the product clearly and leads to more sales and helps in gaining the trust of your customers. If you have created a very attractive, color-oriented, interactive website, there is no limit to your success. If you are in need of a team of web designers who can help you build an amazing ecommerce business, please don’t hesitate to get in contact with us and someone to help you find the right plan that aligns with your business goals.